Julian Hakes: Taking Smart Design to the Next Level

Yesterday I had once again mentioned the relationship between art and fashion. I am by no means an art expert, but I do recognize that it exists in places more than on the walls of apartments and behind velvet ropes in galleries. Art is in fashion, in beauty, architecture and everything else down to the composition of the human body itself. Thus, occasionally when an expert from one field, say architecture, plunges into fashion, I am generally led to jump out of my pants in excitement for what is to come. Think about it, there is a reason why I turn into complete mush whenever I see something by Tom Ford.

This morning however isn’t about the amazing Tom Ford,  it is about Julian Hakes- an architect from London whose shoe design has gone viral over the past little while. Hakes’s Mojito shoe takes the meaning of simplicity in design to the next level. After looking at it, I kind of wonder, is it actually simple? It looks crazy and complicated like those weird pieces of art people pay way too much money for (but it is a shoe so I am o.k. with it).

Anyway, after much time on Google this morning I was able to dig up some extra text on the design, materials and inspiration by the designer herself. Check it out:

“One late summer night in the studio I was thinking about the design of shoes in general. I wondered why there was the need for a foot plate in shoes such as high heels. When I look at a foot print on sand it is very clear to see that the main force goes to the heel and ball… 

…So I set to exploring this question in a similar way to how I would design a bridge, examining the forces and looking at the most simple, elegant yet poetic expression of the forces at play within the materials used. With this approach I then set about wrapping my foot in tracing paper, then binding it up in masking tape and then drawings various geometries onto and over the form of my foot.

The next stage was rather dangerous as I had to cut the shape off my foot with a scalpel and not damage the pattern or my foot.

The design this produced is a single wrapped geometry which starts under the ball of the foot and then over the bridge, then sweeping down below the heel before then twisting back on itself to provide the support for the heel and ankle. This form felt light and airy on the foot. So we called it the ‘Mojito’ as it was rather like a twist of lime skin.

The material choice is simple: The shoe is a laminate with carbon fibre for the core which gives the shoe its spring and strength, leather on the foot side and rubber on the walking wearing side. 3 materials, each doing a specific job…”

So after all of that Hakes says she named the shoe after a twist of lime skin? Yeah right, she probably named it Mojito because she had to drink a few before and after using a scalpel to her foot repeatedly.

I like the pink. Go figure.



5 thoughts on “Julian Hakes: Taking Smart Design to the Next Level

  1. Pingback: Lancel and Saladore Dali: Secret Codes and Not-So-Secret Bags | talktomyshoes

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s